Blending Tech and Tradition with Easy-to-use Tech Solutions

Thank you Infocomm Media Development Authority (IMDA) for the feature!

Find out how we leveraged digital solutions with the help from the Infocomm Media Development Authority’s (IMDA) SMEs Go Digital team, and blended tradition and technology to ramp up efficiency and engage new audiences, both locally and abroad, through an online ecommerce store. Learn how Singapore’s digitalisation efforts are enabling traditional businesses to succeed in the online marketplace.

Read more: Blending tech and tradition with easy-to-use tech solutions
Published on 11 Apr 2022

With the help of IMDA’s SMEs Go Digital programme, traditional Chinese medicine (TCM) shop, Heng Foh Tong Medical Hall, was able to adopt digital solutions to reach new audiences and expand internationally.

Despite initial concerns, IMDA’s training allowed Mr Lee and his team to confidently navigate smart devices and manage Heng Foh Tong Medical Hall’s e-commerce platform.

Keeping tradition alive, the Heng Foh Tong Medical Hall website includes a virtual tour with descriptions of unique features like traditional stamps and hand-carved drawers from the 1950s.